Sales Executive(Middle East)

Job Purpose:
• To drive through the sales process for selling exhibition participation to potential clients
• To achieve pre-determined revenue and profit targets
• To maintain existing and develop new customer relationships
• To ensure and achieve maximum revenue

Key Performance Indicators:
• Achievement of sales revenue/profit targets
• Number of calls made per day
• Time of call duration
• Growth of existing portfolio by generating new ideas
• Market awareness e.g. competitive events, industry trends

Main Tasks and Responsibilities

Sales
• Drive through the achievement of sales revenue/profit targets
• Continue to build strong relationships with current and potential clients both pre and post event
• Manage and maintain strong relationships with agents representing the event to ensure the achievement of revenue targets for each event
• Manage and maintain existing policies and procedures for the unit

Event Management
• On a regular basis (as advised by the Group Exhibitions Director) provide updated and accurate reports, including:
- Financial revenue versus target
- Sales achievement
- Project progress update
- Activity reports
• During an event provide on site management and support to customers/clients/other staff members etc

General
• Continually monitor and research the market
• Identify and attend competitive events where appropriate
• Database clean and build
• Perform any other duties commensurate with the grade and level of responsibility

Minimum Education Level Required:
Educated to secondary standard (GCE ‘O’ Level/GCSE) or equivalent

Background Knowledge and Experience

Essential:
• Full understanding of event sales cycles
• Computer literate and proficient in the use of Microsoft Word and Excel
• Commercial awareness
• Attention to detail
• Spoken and written English
• Numerate

Desirable:
• Spoken Arabic